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NEWS ROOM

Top junior sprinter Sinesipho Dambile signs with Agency

We are pleased to announce the signing of u18 200m South African record holder Sinesipho Dambile. His best time of 20.43 puts him in the youth top 10 of all time, and is currently ranked 2nd in world for u20. Lee-Roy Newton, MD of Newton Agency, said “We are thrilled

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Daniel Ebenyo runs 4th fastest 10km this year

Kenyan athlete Daniel Simiu Ebenyo showed he is a talent to watch over the coming years, by posting an outstanding 27.18 for the Berlin 10km yesterday morning. Conditions were far from perfect with a rainy wet course, and having to overcome the 6 month break in racing, Daniel went out

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Launch of ‘Behind the Dream’ Podcast

We are so proud to launch this podcast - it's going to be a fascinating glimpse into the world of professional sports hosted by our sport psychologist Dr Kirsten van Heerden. We will be sharing stories that tell you more about what really goes on in the hearts and

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What we believe

We believe that the power of sport combined with creative, innovative ideas and solutions,
can positively impact and change people’s lives.

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WE BELIEVE IN WHAT WE DO

NEW VISION

Our vision is to play a leading role in building a vibrant sports industry where corporate entities, sporting properties and professional athletes can thrive.

NEW IDEAS

We pride ourselves on our ability to deliver innovative and unique commercial relationships and opportunities between leading corporate brands, sports properties and elite athletes.

NEW HEIGHTS

Like our Olympic clients, we constantly adjust our performance targets to set new industry standards. Our talent identification programme has developed and produced multiple World and Commonwealth record holders.

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